#23 – The highs and lows of 10 years in food photography with Rachel Korinek
Jun 21, 2024
Many of us start food photography as an art that brings us joy. We start small but really begin to love the process, the equipment, lighting, editing, everything. Every spare minute we have is spent with our cameras.
And then we begin to wonder, “could I get paid to do something I love so passionately?”
We begin to imagine what it’ll look like 10 years down the road and dream of still working behind the camera. And then we wonder if it’s even possible.
My next guest shows us how passion can turn into a part-time business into a full-time career, and what goes into doing all of that. .
Please join me as I speak to Rachel Korinek, an Aussie food photographer living in Vancouver, an icon in the photography world. Through her business, Two Loves Studio, she helps the food photography community up their skills by taking better photos, choosing the right gear and editing like a pro..
We hear all about her inspiring personal story that gives us an insight into highs and lows of her creative career.
The biggest takeaway from this episode is how a fearless mindset can change everything for us in our creative journeys. As Rachel says, “what’s the worst that could happen?”.
Here’s what this episode covers:
- Rachel introduces herself and her business
- She tells us how she went from accountant to a teacher to food photographer (spoiler: a book sparked the journey!)
- She shares the mindset required to start a new food photography business, the challenges she faced and how starting part-time worked for her
- We discuss how Rachel learnt about all aspects of running a food photography business, like contracts, fees etc.
- Rachel tells us how she found clients and shifted from part-time to full-time
- We chat about burnout and ways Rachel revived her creativity
- We hear all about her fabulous courses and how she balances this with her client work
- We talk about why she started offering courses to the food photography community
- Hear Rachel’s biggest challenge she’s had as a food photographer
- She shares how she measures success and if there is anything she would change in the last 10 years
- We talk about Rachel’s current struggles and her invaluable advice to food photographers out there.
You can see Rachel’s amazing portfolio: https://rachelkorinek.com/home
Or follow her on Instagram: https://www.instagram.com/twolovesstudio/
Courses: https://courses.twolovesstudio.com/
