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#42 – How to make a career as a full-time food blogger With Uma Raghuraman

Jun 21, 2024

podcast episode – How to make a career as a full-time food blogger With Uma Raghuraman

When Marie Kondo said, “things that spark joy”, she definitely had food on her mind. Would you agree?

You love food, cooking, sharing recipes, photography and blogging but wonder if you could ever be a full-time food blogger.

I mean, does the term “professional food blogger” even exist?

The overwhelm of turning your love for food blogging into a career is real. There are so many questions because switching to blogging from a full-time job can be nerve-wrecking.

In this episode one of India’s top food bloggers, Uma Raghuraman, named one of the top 100 digital stars of 2022 by Forbes India, tells us everything we need to know about becoming a full-time food blogger. Cookbook author, Netflix My Chef’s Table 2017 contest winner, 2017 Saveur blog award recipient, and featured in several publications, Uma knows what it takes to turn food blogging into a business and career.

While most food bloggers aim at new and innovative creations, Uma has found her niche rooted in tradition and has been extremely successful in distinguishing herself as a creator amongst the competition.

Here’s what the episode includes:

Uma talks about her food blogging journey and how she found her niche.
Uma talks about the core values of her recipes.
Uma and Dyutima discuss the skills needed for professional food blogging.
She talks about the role of photography and videography in food blogging.
Uma speaks about investing time and money in places that add value to your brand and audience.
Uma talks about not doing it all on your own, knowing your strengths and understanding what would be sustainable in the long run.
She gives advice on how to be consistent with blogging.
Uma talks about the similarities between full-time blogging and a corporate career.
She shares practical tips on how to shift to full-time food blogging.
Uma shares the challenges of being a food blogger and how to overcome them.
Uma explains how to price your work and get paid for collaborations.
She shares the different ways food bloggers can work with clients.