The one thing I’ve discovered over the years of being a creative business owner is that our growth and success highly depends on our ability to adapt and pivot towards where the market is moving, while staying true to our values and vision as a creative.
And here’s what the future is looking like for food content creators: The future is looking towards food in motion.
Short videos can capture the audience on your food blog and increase traffic.
A photo and video package offered as a service to brands can add scope and bring more revenue.
And if you’re creating for passion, expressing food through movement can be a highly enriching and moving experience.
If you’ve been thinking about growing your skills, expanding the range of services to brands, somersaulting your social media presence or just exploring your creativity, this episode with Eva will ease you into the world of creating captivating food videos.
Eva Kosmas Flores is a photographer, author, and educator based in Portland, Oregon. She teaches video and photography through her online courses and in-person workshops.
She is an icon in the food photography industry, and has been creating food videos for over a decade. She has stayed open to how the food content creation industry has evolved and has grown her business exponentially by offering photo and video content to clients.
Here’s what the episode includes:
- Eva introduces herself and shares her role as a photographer, videographer, and educator.
- She talks about her background in video creation and how she created her first video.
- Eva talks about the equipment she uses for videography and how photographers can think about investing in gear.
- Eva discusses the pros and cons of mirrorless cameras and compares them to DSLRs.
- She explains what are cinematic videos and why they’re so powerful.
- She shares the process and tools to organize for a video shoot.
- She discusses the various video editing applications available.
- We talk about the different frame rates and the effect each one creates in a video.
- Eva emphasizes how creating videos can help photographers differentiate themselves from their competition.
- Eva shares how clients use videos for their marketing purposes.
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You can see Eva’s amazing videos on her website: Eva Kosmas Flores
Or follow her on Instagram: @evakosmasflores
Blog: Adventures in Cooking
Course: Learn with Eva
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